Born from struggle. built with purpose. not just clothing a symbol.

Every thread tells a story- of grief, grit, and growth.

PROOF is for the ones who fight, fall, and rise again.

Apparel designed for the resilient - and those we remember.

Every order goes to help those who have lost someone to soon.

Founder COllection

Available for preorder now the FOUNDER EDITON HOODIE and SHIRT are available now for preorder, dropping 8.16.25.

The NICU edition shirt is available now!

A percentage of all proceeds from every product go towards helping families who lost loved ones to soon.